Frank West is a consumer whore.

Dead Rising (1) is a videogame that, arguably, is wholly unique in the history of gaming. It’s a Capcom title, and, given the pedigree, it should not be surprising that it superficially appears to be a continuation of the Final Fight-esque beat ‘em genre. There are hundreds of thousands of zombies to clobber, and, like in Haggar’s trek across his beloved city, there are going to be a lot of haymakers from one side of the screen to the other. But calling Dead Rising a beat ‘em up is extremely reductive, as there are those precious JRPG elements that were all the rage at the turn of the millennium. Frank is a scavenger, and you better believe he learns new and interesting ways to beat back the hordes while carefully managing the resources littering his immediate area (even if the sheer number of meats hanging around is a bit Metro City-esque again). But it’s somehow even more complicated than that, as the hard timer on the plot and various requirements cause Dead Rising to border on rogue-like territory. You’ll never beat this game optimally without some knowledge from prior deaths! And this was all sold on a marketing campaign that leaned heavily on the “look how many monsters are on the screen” thing. And, while this was indeed a remarkable accomplishment for the new Xbox 360 and the future of its gaming generation, it wound up being one of the least impressive segments of Dead Rising’s many accomplishments. Dead Rising is a game’s game, with so much to enjoy, conquer, and just plain do. And persistent references to Mega Man Legends weren’t bad, either…

Wreck the mallsAnd, of course, no discussion of Dead Rising would be complete without noting its well-worn plot. Tell me if you have heard this one before: Frank West is an “everyman” journalist that inadvertently gets caught up in a zombie outbreak that takes place at a gigantic mall. Frank must survive not only the zombies, but also other survivors that maybe aren’t coping in the healthiest of ways. Yes, give or take some extended lore that tells the full story of the origin of this outbreak, we’ve got Romero’s Dawn of the Dead here, right down to helicoptering into a mall “sanctuary”. And, to be absolutely clear, that’s perfectly fine! Donkey Kong is legally distinct from King Kong, and Dead Rising is allowed to liberally borrow a few elements from the grandpappy of all zombie movies. And, in both cases, it seems the main venue of the mall is important: there is a bit of commentary on the fact that the “mindless hordes” are obsessed with “stuff” (brains/supplies), and malls were the meccas of brainless entertainment for years and years. And, in both stories, any conflict that isn’t caused by the “force of nature” zombies is inevitably the result of survivors that snap and give in to their desires. It doesn’t matter if that desire is “want to live without revealing an infected wound” or “I need some mutton”, struggle and death is the result of these selfish actions. A mall might be a simple place to fight over bargains in our mundane world, but, in a zombie invasion, that same war is escalated to literally deadly levels. And, even if our heroes may be cantankerous and aggravating, they win and succeed as best they can because they do not give into their baser desires. Frank West and Peter alike avoid suicidal bad endings because they ignore the temptations of the world and do their best, despite their situations not being anywhere near “best”.

And then there’s Dead Rising 4’s Frank West. That Frank West is just going to have fun with it.

Gonna get itDead Rising 4 apparently started production as Dead Rising 1: Remake. This makes a certain amount of sense, as Dead Rising 2 focused on a wholly different character and setting, and Dead Rising 3 did much the same. Yet, through all of that, Frank West was regarded as the hero of the franchise, despite now canonically being an “old man” of about fifty (fifteen years happened over those plots!) who only pops in for the occasional DLC. A Dead Rising reboot could bring the franchise back to its more famous roots, and, bonus, you wouldn’t have to worry about that whole “whoops, we cured zombieism” issue that popped up in the later games. However, that reboot didn’t actually come to fruition, and Dead Rising 4 became a game that simply looked a lot like Dead Rising 1. Here’s the same town again. Here’s the same hero again. Here’s the exact same premise again. Throw in a terrible helicopter ride, and, yes, this might be Dead Rising: Fifteen Years Later, but it is certainly unmistakably Dead Rising: All Over Again.

Actually, scratch that, Dead Rising 4 is nothing like Dead Rising. The plot and players might be the same, but Dead Rising 4 wholly eschews the “rogue-like” elements of its predecessor. There is no time limit, and the plot is going to barrel forward regardless of your inability to rescue a survivor or two. Absent the claustrophobia imposed by a timer, DR4 becomes an incredibly open experience. Couple that with adopting Dead Rising 3’s “town structure”, and “Dead Rising” practically becomes a wholly different genre. This is no longer a game that could be called “survival horror”, it is Grand Theft Auto with zombies. And that can be fun! GTA NPCs are practically indistinguishable from zombies even on their best day, and, if you’re driving down a street and mowing over pedestrians, they may as well be the walking dead. And Dead Rising has always been about collecting to a certain degree, so an entire abandoned city (abandoned by the living, at least) is ideal for grabbing random knickknacks. It actually makes more sense to loot an abandoned hotel room in an outbreak than randomly robbing places all over Liberty City!

ChillyAnd, for many players, this change in gameplay is an unequivocal check in the plus column. You could easily make the argument that Frank “unfettered” is the most fun way to play any Dead Rising, and isn’t that what you were always working towards in the previous games? That all-important “free play” reward you’d obtain for clearing all the stiff requirements of the “real” game? It’s just in reverse here, as the “old” gameplay was still available (eventually) as DLC. Hell, if you’re playing the game on the Playstation 4, you can skip right to that mode immediately. But for the many other players that simply want to have fun transforming zombies into putrid pudding, all you need is the ability to hit that start button, and you’re off to the (shambling) races. There’s a great big world out there, Frank West, go have fun with it.

But… should Frank be having fun? Should an entire zombie apocalypse be fun? You can count the surviving population of Willamette without clearing a hundred, so Frank is living through something approaching genocide. Given this outbreak hits at the start of Black Friday, the underlying tragedy of Dead Rising 4 is that the local populace was gearing up for a lovely holiday with their families, and are now collectively damned to be little more than a tick on Frank’s hit counter as he plows through on a bizarre lawnmower-bumper car combo. Frank is quipping all the way, the player is having fun earning experience points, and… Dawn of the Dead this ain’t. That movie is a bummer, man. And what was that about a mall being the height of greed and consumerism? You’re not going to find that here. In fact, Frank West freaking loves being a consumer.

Like a sharkDead Rising 4 is a stuff-based game. A dollar bill is useless in zombie society, but “scrap” becomes your new currency, and it is veritably indistinguishable from any other kind of zenny, gil, or cash. You can spend money at “shelters”, and, if you’re a good little Frank, you can rescue other survivors that will expand a shelter’s inventory. That’s right: your most coveted reward is the opportunity to buy more things. And even if you somehow don’t engage with this scrap-based economy, you’re going to need every last trinket and inexplicable Vega claw you can find. Weapons break frequently, and you’re always going to need to find something new to bash the hordes. But wait! There’s more! This limited time offer allows you to combine weapons and items into even better items, so having a spare dinosaur hat or Christmas decoration is always going to be appropriate, because you never know what might turn out to be the essential component of a 5-star weapon.

And, assuming you somehow were missing the central moral here, please take a look at how Willamette is shaped. There are safe areas. There are places where you are all but guaranteed to find a new weapon or snack. And you know what these places are? Stores. “Safe” Shelters are where you can purchase respite, and abandoned stores are where you are most likely to find that shiny new thing (to kill with). The message is 100% clear: consumerism is good, places you can spend money are the best, and you’ll never have any fun unless you accumulate as much as possible (And don’t even get me started on the ultimate weapon, an exo-suit, is the product of the military industrial complex). Frank West is greedy, but his greed is not going to impede his survival, only enrich it.

That’s a far cry from your usual zombie land lesson.

Dead Rising PresentsDead Rising 4 is not a bad game. Far from it! But in a franchise that previously did its best to be downright oppressive with limiting indulgent tendencies, having so much freedom right from the start neuters the message of Frank’s previous adventure. No longer do you have to carefully weigh the cost of time spent recovering that Servbot hat against saving a survivor’s expiring life force, now you can leisurely grab as much of this world as you want, anytime you want. Dead Rising 4 is a very different game from its predecessors, and, as a result, it undermines the original in more ways than one.

And, gee, I wonder if there’s a connection between this franchise descending into its uncritical love of consumerism and its omnipresent setting of Christmas…

… Nah, probably a coincidence.

FGC #555 Dead Rising 4 (Frank’s Big Package)

  • System: The OG was Xbox One exclusive, but it has migrated over to Playstation 4 (with DLC!) by now.
  • Number of players: There are some multiplayer extra modes/DLC, but the original is single player. I guess you have some options.
  • How about those expansions: Mini Golf and Multiplayer appear to be strictly… uh… multiplayer, so I’m not hitting those anytime soon. Frank Rising is the obvious continuation of the story and a pretty interesting concept (Frank is a zombie!), but it quickly just becomes a fairly rote rehash of recurring Dead Rising stories/gameplay (Frank is a zombie… but that just means he has a different standard moveset and can’t ever pick up a bat for some reason). Capcom Heroes, a mode where you can randomly utilize the moves of other Capcom “heroes”, seems like it would be right up my alley, but considering it’s tied to a complete play through of the entire game again… it’s really not a substitute for the real thing. Also, giving Ryu a chi grenade seems wrong somehow.
  • Favorite Combo Weapon: I am not immune to the siren’s call of “get as much junk as possible”. I am but a man! And I am a man that loves hacking down the zombie gangs with Sub-Zero’s signature ice sword. I naturally gravitate toward melee weapons in these games (because I can’t aim for a damn), and freezing everything in sight is a nice bonus for studying the blade.
  • I’m Rick James: Look, I know a lot of people complained about “Old Man” Frank West becoming virtually indistinguishable from Ash Williams of the Evil Dead franchise. And I can see how there is a clear parallel there in setting, situation, and mentality. And you know what? Who the hell cares! More characters should be like Ash Williams, because Ash Williams is awesome. I look forward to a Nintendo game wherein Mario has a chainsaw arm and boomstick.
  • Stupid soldiers: I’m not a big fan of the sheer number of times Frank gets shot. Could we stick to monsters that generally claw, jump, and maybe spit acid? That feels a little more…. normal for a zombie apocalypse.
  • HadoukenDid you know? The original Dead Rising was chastised for employing a font that was optimized for HD resolutions, and was practically unreadable on old, standard definition televisions. This problem indicates that Dead Rising was initially released billions of years ago, possibly before the extinction of the dinosaurs.
  • Would I play again: I might be rough on the general messaging of Dead Rising 4, but that’s just because I hate a society that is somehow based on “buy all our playsets and toys”. Once you get past that, this is a pretty fun game, and I would gladly stomp around Willamette again (with the aid of a flamethrower car). I have always enjoyed “free mode” in Dead Rising, so I’m not exactly upset I don’t have to micromanage Frank’s life to have a good time. I’ll be back in time for Christmas!

What’s next? Speaking of Christmas, we’re going to have a look at another Christmas adventure… uh… kinda. Check back on Christmas Day for some holiday hijinks! Please look forward to it!

Go Captain

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